Living in Your Own World




I never heard Beyonce’s single “Single Ladies” until this week (like six months after it was released), but I’m sure it was a hit (I checked on Wikipedia). Am I still “with it?”

Seth Godin discusses how good people have become at ignoring marketing (here’s a recent rant on the theme) and perhaps I’m becoming a master at cutting white noise from my thoughts.

This is what happened to me.

  • Almost all of the media that I encounter is first filtered by RSS feeds or what my PLN on Twitter suggests is worth watching. From there I choose what’s worthy of a click.
  • I know what aspects of the culture I like and have identified reliable sources that will respond to them.
  • As for books, I rely on goodreads.com. And I read quite a few.
  • My iPod neutralizes all the white noise of audio marketing.
  • Bulletin boards tend to mean nothing to me since I live in Hong Kong and understand very few characters.

Please don’t infer that I’m living in a vacuum or that this is a narrow minded approach to media.

I follow many feeds on a variety of topics, especially education. I categorize information through social tagging and I respond to the thoughts of other writers on a regular basis.

And I have no idea what Beyonce is doing with her career.

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